5872 Flagship smartphones accounted for only 29 percent of Samsung sales during the first quarter of 2017
Flagship smartphones accounted for only 29 percent of Samsung sales during the first quarter of 2017

Flagship smartphones accounted for only 29 percent of Samsung sales during the first quarter of 2017

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In the fourth quarter of 2016, Samsung received a record operating profit of $ 7.8 billion. But it seems that the company does not earn much money for flagship devices like before. In a report published today by The Investor shared the findings of a South Korean investment Fund Hana Financial Investment. The article States that the income from the high-end devices made up only 29 percent of the global sales of Samsung in the first quarter of 2017. This is much less than 40 per cent over the same period in 2015, when the company’s flagship was the Galaxy S4.

Флагманские смартфоны составили только 29 процентов продаж Samsung в первом квартале 2017 года

In the fourth quarter of 2016, Samsung received a record operating profit of $ 7.8 billion. But it seems that the company does not earn much money for flagship devices like before. In a report published today by The Investor shared the findings of a South Korean investment Fund Hana Financial Investment. The article States that the income from the high-end devices made up only 29 percent of the global sales of Samsung in the first quarter of 2017. This is much less than 40 per cent over the same period in 2015, when the company’s flagship was the Galaxy S4.

Why did this happen?

Research company Strategy Analytics said that the average price for sold smart phone Samsung in 2016 amounted to 232 dollars worldwide, in contrast to 289 USD in 2015. For anybody not a secret that the smartphone segment is stagnating in developed markets. So how Samsung and other electronics manufacturers are making more and more efforts for sales of devices in India and China.

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Earlier Samsung told about the profitability in the segment of primary and middle class smartphones in Q4 2016. The company aims to improve the competitiveness of their budget proposals through the introduction of features that were previously available only to flagships. For example, the series of Galaxy A sample of 2017 now has water-resistance and 16-megapixel camera. A Galaxy J is the best selling Samsung smartphone in India will also get a new set of functions.

Samsung hopes to increase revenues from high-end devices in the coming quarters. This, undoubtedly, will accompany the launch of the Galaxy S8 and S8 Plus

Source: The Investor

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