Made in China #91: plans Xiaomi, a strange mobile hit and other news
Under the heading “Made in China” collected news this week from China, not included in the main feed 4PDA: announcements, rumors and interesting events in the life of the main supplier of electronic goods in the world. In this issue you will learn about “Napoleonic” plans Xiaomi; the appearance on the Russian market one of the largest manufacturers of smartphones in the world; the launch of Baidu unmanned vehicles and the new hobby of Chinese.
Xiaomi intends to become the largest smartphone maker in China
Xiaomi CEO lei Jun spoke about his “Napoleonic” plans. Earlier, the head of the company has said that in 2018 they are going to implement 100 million smartphones. Now he said that this year they have the same high ambitions. According to lei Jun, their goal is that by the end of this year to ship in the total number of 90 million units. Amid news of 10 million smartphones sold in October, it seems quite achievable goal.
Xiaomi offers smartphones in different price categories. Among the latest innovations of the company is to provide Redmi 5A with the Snapdragon 425, 13-megapixel camera, a battery with 3,000 mAh battery and support for 4G LTE for only $90.
In addition, lei Jun said that by 2020 they intend to become the largest smartphone vendor in China. Now this position holds Huawei.
One of the biggest Chinese brands in Russia
The company Vivo, which is one of the largest Chinese manufacturers of smartphones, has announced the release of six new markets in Asia, Africa and Europe. At the moment, in Africa, the company is focused on Morocco and Kenya, but Russia will be the only market in Europe where the official will present the products of Vivo.
In recent years, Vivo has demonstrated a huge growth market share of smartphones in the world. The company managed to achieve such success selling their devices only in nine Asian markets. In addition, Vivo is also one of the fastest growing smartphone brands in the world.
The company has already started to spend huge amounts of money on local marketing in Africa through billboards, television commercials and sponsorships. Vivo has also signed a six-year deal with FIFA for a whopping 400 million euros. Thus, Vivo will be the official sponsor of the upcoming FIFA world cups 2018 in Russia and FIFA 2022 in Qatar.
Note that together with Vivo, OPPO and OnePlus owned by BBK Electronics, one of the largest consumer electronics manufacturers of China and the world. In addition, OPPO also recently announced the return to the Russian market.
Baidu ready for mass production of unmanned vehicles
The largest Chinese Internet holding company Baidu has announced readiness to start mass production of unmanned vehicles in 2019. To develop self-driving cars, Baidu cooperated with specialists of BMW and NVIDIA. The latter is responsible for the creation of a platform for NVIDIA’s DRIVE PX Autonomous driving.
It is reported that Baidu’s car will have futuristic design. The company decided to leave the traditional controls — a steering wheel and pedals to the driver may, at any time to take control into their own hands. The past few years, Baidu actively testing Autonomous cars in California and at home. Now she says that it is ready for mass use.
Baidu announced a collaboration with a local automaker BAIC. Under the terms of the agreement in 2019, the companies will begin joint production of cars with the third level of autonomy, and in 2021 — with the fourth.
In addition, chief Executive officer and Chairman of Baidu Robin Li announced that in 2018 they intend to launch in China self-driving passenger bus.
The Chinese clap their leader in the new mobile game
The largest Chinese Internet service provider Tencent, which owns the studios, Riot Games (League of Legends) and Supercell (Clash of Clans), WeChat messenger and many other major projects, has released a mobile game called “Applause XI Jinping: great speech.” She is dedicated to passing now in China the Communist party Congress of China. The essence of the game is to as much as possible to slam the head of state is XI Jinping. It became a hit: users discussing it in social networks and actively share successes.
When you start the game users show excerpts from the speech XI Jinping at the opening Congress of the Communist party of China on Wednesday. Then they are given 19 seconds to virtual to applaud. For this you need to tap on the screen. A day after the game’s release users have made a total of more than 1 billion POPs.
What is in store for Tencent — is unclear. Recall that in the summer in China has banned Winnie the Pooh as the network began to gain popularity memes about the similarity of XI with this character.